What keeps most of us up at night is not knowing how to connect the dots and make our business run more cost-efficiently. Add the occasional missed sales opportunity and it’s time to reach out and consider a new form of business intelligence. Our Business Intelligence customers in Calgary, Edmonton, BC, and Saskatchewan have been able to improve their Sales Intelligence – on the road.
Sales people are often in the field meeting with customers and have to recall their sales history from memory. This results in lost opportunities from not knowing what products the customer has bought before and what they might be interested in next. Providing up to date mobile reporting solutions for your sales team will enable them to check the customer sales history and know what products to recommend or even to have the flexibility to discount the current order based on past volumes. Cognos Mobile Reporting can provide great insight for your sales team and result in increased revenues.
Using a mobile device such as an iPad or even a smart phone it is possible to get an interactive report that will help that sales person to provide the best advice to your customers – based on the customer’s individual buying practices. Maybe they need some parts for maintenance that should be coming up in the next couple of months based on their recent purchases – or maybe it’s time for an upgrade. Having the information at their fingertips will help your sales people be successful.
Inventory and Sales History
We have been using IBM Cognos Analytics to pull together sales history and inventory into an easy to use dashboard that can be accessed through a smart device using Cognos Mobile. This has helped our customers gain insight and not have to rely on old information when helping their own customers. Find out in our next post how we can take this one step further using Cognos SPSS and predictive analytics, or Watson Analytics for an automated predictive analytics solution!
Ask us about how to improve your Sales Intelligence with Business Intelligence and Cognos Mobile Reports, we can help you get information at your fingertips. Give us a call (587)-885-1090 or send us an email firstname.lastname@example.org and we can set up a meeting to discuss. We can meet locally in our Calgary office at 264 Midpark Way SE, in your office or via a conference call.